News & Updates

Marco Tapia

August 26, 2026

An AI blog pipeline with a human editor: how this post was made

This post was drafted by a machine. A person read it, changed things, and merged it before you saw it. Since we spend this series describing how other organisations should apply AI to marketing work, it seemed reasonable to open up the pipeline that ...

#ai-content#content-marketing#editorial-workflow#automation#transparency

in artificial-intelligence marketing

Guido Tapia

August 24, 2026

The robot that chases people: automated reminders, stale quotes and follow-ups

Most operations teams have a version of the same list. Quotes sent three weeks ago with no answer. A job waiting on a client document since before the last public holiday. A renewal that needed a conversation in June and is now awkward. Nobody decide ...

#automation#workflow-automation#crm#scheduled-jobs#llm

in artificial-intelligence business-operations

David Booth

August 21, 2026

Cutting vulnerability noise: using AI and public data to demote CVEs that don't matter

A container image scan finishes and hands back a few hundred findings. A dozen are critical. Most of the rest are base image packages with a CVE ID, a CVSS score, and no patched version anywhere in the world. The team has one afternoon a fortnight fo ...

#vulnerability-management#cve#patch-management#devsecops#osv

in artificial-intelligence cyber-security

Marco Tapia

August 19, 2026

Is ChatGPT recommending you? Measuring your visibility to AI assistants

Someone looking for a Sydney software partner used to open Google. A fair number of them now open ChatGPT, Claude or Perplexity and type something close to "best custom software company in Sydney", then work from whatever list comes back. OpenAI's ow ...

#generative-engine-optimisation#answer-engine-optimisation#ai-search#marketing-measurement#seo

in artificial-intelligence marketing

Marco Tapia

August 19, 2026

Practical AI in Marketing: the series

A few years ago, someone looking for an integration partner in Sydney typed a phrase into Google, scanned ten blue links and clicked two or three. Now a decent share of that same research happens inside ChatGPT or Claude, and Google itself often answ ...

#ai-search#content-operations#marketing-automation#generative-engine-optimisation

in artificial-intelligence marketing

Guido Tapia

August 17, 2026

Practical AI in Business Operations: the series

Most of the AI conversation in Australian business is about the big swing: the customer-facing assistant, the strategy deck, the platform decision that takes a year to unwind if it goes wrong. This series is about the other end of the scale. Timeshee ...

#business-automation#back-office#workflow-automation#ai-adoption#operations

in artificial-intelligence business-operations