Marco Tapia
August 26, 2026
An AI blog pipeline with a human editor: how this post was made
This post was drafted by a machine. A person read it, changed things, and merged it before you saw it. Since we spend this series describing how other organisations should apply AI to marketing work, it seemed reasonable to open up the pipeline that ...
#ai-content#content-marketing#editorial-workflow#automation#transparency
August 19, 2026
Is ChatGPT recommending you? Measuring your visibility to AI assistants
Someone looking for a Sydney software partner used to open Google. A fair number of them now open ChatGPT, Claude or Perplexity and type something close to "best custom software company in Sydney", then work from whatever list comes back. OpenAI's ow ...
#generative-engine-optimisation#answer-engine-optimisation#ai-search#marketing-measurement#seo
August 19, 2026
Practical AI in Marketing: the series
A few years ago, someone looking for an integration partner in Sydney typed a phrase into Google, scanned ten blue links and clicked two or three. Now a decent share of that same research happens inside ChatGPT or Claude, and Google itself often answ ...
#ai-search#content-operations#marketing-automation#generative-engine-optimisation
September 27, 2021
Centazio
Centazio PicNet's Centazio is a collection of services and products that facilitate the implementation of Azure Integration Services (iPaaS) Modern Enterprise Application Systems Architecture Introduction The world has changed. Technology has changed ...
in application-integration-ipaas-centazio cloud-computing infrastructure-as-a-service software-as-a-service
June 21, 2021
Modern Enterprise Systems Architecture
The world has changed. Technology has changed. Twenty-five years ago, we did not have the internet. Now, we could not live without it. Enterprise systems used to be large, clunky, expensive, slow, fragile, difficult to maintain, upgrade and replace. ...
in advisory-training business infrastructure-as-a-service it-infrastructure it-management it-support management-it-consulting management-and-it-consulting-blog software-as-a-service software-engineering
March 29, 2021
Use Digital Collaboration to Increase Efficiency with Microsoft
Technology has revamped how teams work and businesses operate on a global scale. Smartphones, tablets, laptops, and cloud technology have become essential to increasing flexibility and scalability. They also diversify the talent pool and allow teams ...