All articles/Topic
Artificial Intelligence
An AI blog pipeline with a human editor: how this post was made
This post was drafted by a machine. A person read it, changed things, and merged it before you saw it. Since we spend this series describing how other organisations should apply AI to marketing work, it seemed…
#ai-content#content-marketing#editorial-workflow#automation#transparency
The robot that chases people: automated reminders, stale quotes and follow-ups
Most operations teams have a version of the same list. Quotes sent three weeks ago with no answer. A job waiting on a client document since before the last public holiday. A renewal that needed a conversation in June…
Cutting vulnerability noise: using AI and public data to demote CVEs that don't matter
A container image scan finishes and hands back a few hundred findings. A dozen are critical. Most of the rest are base image packages with a CVE ID, a CVSS score, and no patched version anywhere in the world. The team…
#vulnerability-management#cve#patch-management#devsecops#osv
Is ChatGPT recommending you? Measuring your visibility to AI assistants
Someone looking for a Sydney software partner used to open Google. A fair number of them now open ChatGPT, Claude or Perplexity and type something close to "best custom software company in Sydney", then work from…
#generative-engine-optimisation#answer-engine-optimisation#ai-search#marketing-measurement#seo
Practical AI in Marketing: the series
A few years ago, someone looking for an integration partner in Sydney typed a phrase into Google, scanned ten blue links and clicked two or three. Now a decent share of that same research happens inside ChatGPT or…
#ai-search#content-operations#marketing-automation#generative-engine-optimisation
Practical AI in Business Operations: the series
Most of the AI conversation in Australian business is about the big swing: the customer-facing assistant, the strategy deck, the platform decision that takes a year to unwind if it goes wrong. This series is about the…
#business-automation#back-office#workflow-automation#ai-adoption#operations